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- Dispatch #003 | Build for Tomorrow, Not Today
9 Min Read
“The best way to predict the future is to build it.” - Alan Kay
There’s a kind of clarity that only comes from boots-on-the-ground experience. The kind you can’t fake, outsource, or ChatGPT your way through.
This week, I was reminded of the sheer value of having a technical operator in the field.
Not just a keyboard mercenary or a button clicker for hire.
Someone who understands the tech and the terrain. Someone who’s not just solving for “right now” but architecting for what’s next.
Because let’s be honest, most businesses are playing whack-a-mole with short-term fires.
They put a band aid on a fix here, throw a VA at a problem there, and pray it holds.
But when you’ve got a true Operator embedded in the system, someone who can interpret the data, map the landscape, and translate the chaos into executable code and workflows you gain something money can’t buy: Strategic foresight.
A trained Operator doesn’t just ask, “What tool can solve this today?”
They ask, “What’s the ripple effect if we solve it this way and how does this system need to evolve six months from now?”
It’s the difference between being a fireman and being a forward scout. One keeps the business alive while the other ensures it scales.
And in a landscape where the speed of tech adoption is outpacing the average CEO’s ability to make sense of it all, having a technical operator who see the bigger picture while still knowing which wire to cut is the tactical advantage.
TL;DR | Quick Brief Links
Mission Debrief: The Business That Let the Vendors Call the Shots
They never called us first.
They only reached out after everything was already on fire.
A regional service business decided it was time for a “digital overhaul.” Sales were up, team was growing, and operations were inefficient at best.
So leadership asked each of their existing vendors what tools they should use to scale.
And the vendors? They smelled blood in the budget.
CRM provider pushed their own scheduling add-on. Support ticketing team sold them a clunky chatbot. The marketing platform convinced them to “just use our landing page builder too”
No one checked if the tools could talk to each other.
No one did a process map. No one did a feasibility study.
By the time we got called in, the fallout was clear:
Staff were manually copying client data between 4 platforms. Leads were falling through cracks between sales and fulfillment.
Reporting was a joke. A sick joke because each system tracked different KPIs.
The client admitted they didn’t know what they didn’t know. They just assumed vendors would guide them in the right direction.
Spoiler alert: they didn’t.
“I just assumed that they were familiar with all these other technologies.”
What We Would’ve Done:
✅ Conduct a feasibility study to assess cross-platform compatibility
✅ Map an end-to-end processes before tool selection
✅ Built a centralized system for data integrity and reporting
✅ Deployed automations with unified logic, not patchwork triggers
🔥 Tactical Takeaways:
Vendors are trained to sell, not to strategize
More tools ≠ more power, especially if they don’t sync
The right system starts with a feasibility plan, not a sales call
Operator Pro Tip:
📌 If you buy software before mapping your process you’re not building a system, you’re buying chaos on a subscription.
The Technical Marriage:
Here’s what I’ve come to realize, having a technical Operator by your side isn’t just a convenience. It’s paramount.
And I’m not talking about someone who knows how to “hook up a zap” or “make the CRM talk to the calendar.”
I’m talking about an Operator who understands the DNA of a business. Someone who asks the right questions before a single piece of tech gets deployed.
Every company has a system it’s married to. The non-negotiable.
It could be an EHR for a medical practice, a POS in a restaurant, or a custom CRM that the whole operation lives inside.
Whatever it is, it’s not optional. It’s foundational.
A great Operator gets that. They don’t try to replace it. They build around it. They build for it.
That’s what I’ve seen firsthand in our deployments.
Operators who don’t just throw tools at problems, they architect ecosystems.
They source auxiliary platforms, automation, and workflows that enhance the core system without compromising its integrity.
Then they go one step further. They train the team.
They don’t build and call in the EVAC. They create SOPs. After Action Review (AAR) Documentation.
Step-by-step walkthroughs that ensure the system isn’t locked inside their head, but transferred into the hands of everyone who needs it.
But here’s what separates the good from the truly elite Operators.
They think beyond the business they’re building inside of. They treat every solution like a prototype. Every SOP like a blueprint.
They ask: Can this be scaled? Licensed? Productized?
I call it the “Customer Zero Mindset”.
You solve a problem once for the company in front of you. Then you systemize it, package it, and turn it into an offer that can be licensed or replicated.
New revenue stream. New leverage. New moat.
And now that Operator isn’t just a line item. They’re a growth engine.
They’re not just solving problems. They’re building assets.
And I can tell you right now—those are the people you want in your wire room when the future starts hitting fast.
True leverage comes when your internal solution becomes someone else’s must-have.
Operation: ZeroPoint
When Jazmin and I first started training Operators we made the terrible mistake of sending Certified Admins out into the field with no armor.
These first Operators had the technical skills and industry recognized certification but no business system to actually get clients.
Leadership fumble to the highest degree. Excitement and emotions clouded our judgement.
Oh well, shit happens. We recognized the error and went back to the digital drawing board.
And what was developed eventually became the framework for Operation ZeroPoint.
The mission? Build and deploy a fully functional business system for yourself or in this case, each recently certified individual.
The concept is simple: You are the prototype, the first client, the product.
Operation ZeroPoint Includes:
✅ Branding & domain setup
✅ Professional email & integrations
✅ Funnel, form, calendar, and CRM configurations
✅ Core workflows for lead generation + nurture
✅ SOPs to document your stack like a pro
Results?
Operators go from certified to contract-ready with a fully loaded client acquisition machine.
Because if you can’t build it for yourself, you have no business building it for someone else.
Be your first deployment. Sell your second.
📥 Want the ZeroPoint Playbook?
We’re currently converting it into a plug-and-play system for certified Operators and clients alike.
👉 Click here to join the waitlist and get exclusive access once we launch it.
Renegade: Waiting Tables to Workflows
Some people are born into the digital economy.
Others have to claw their way into it.
Sabrina Mozader, Call Sign, ‘Renegade’ is one of the latter.
She didn’t come from tech. She didn’t grow up coding or automating or playing around in software.
She came from the real world. The hard kind.
Small-town Michigan. Graveyard shifts. Burnout in the bones.
But Renegade had something the algorithms couldn’t measure: Grit.
In this week’s episode of FrontlineFocus we talk about:
How she faced the fear of failure and passed the HighLevel Certification anyway
The exact moment she realized she was capable of more
Why the RevForce community became her battle-tested support system
⚠️ Warning: This one’s for the late bloomers. For those that are using the lame excuse of “It’s too late for me.”
Wrong. It’s never too late to start. You just have to start.
Time for your recon drop.
This is Intelligence that matters—globally and inside the HighLevel war room.
🤖 Open AI’s New Threat Report: Threat Level = Wildfire
Last week, OpenAI dropped a threat report stating that Nation-state actors from the core 4: China, Russia, North Korea, Iran, and even a rogue PR firm in the Philippines are using AI tools.
More specifically they’re using ChatGPT to fuel everything from malware development to misinformation campaigns.
But here’s the kicker…
The same tool they’re using to scale their attacks is also exposing their playbooks.
Welcome to the new age of cyber warfare.
Where every prompt is a breadcrumb. Every debug request, a confession.
Here’s what the report exposed:
⚠️ North Korea used ChatGPT to fake résumés and bypass job interview security for IT jobs.
⚠️ China ran political influence ops and even generated internal performance reviews using AI.
⚠️ Russia used ChatGPT as a malware coding assistant (codename: “ScopeCreep”) to build trojans hidden in gaming tools.
⚠️ Another Chinese cell stoked U.S. political chaos using AI image generators to create fake political groups like “Veterans for Justice.”
⚠️ A Filipino PR firm spammed Facebook with pro-government comments, mocking opposition figures with AI-generated nicknames like “Princess Fiona.”
The threat is real—but so is the opportunity.
Here’s what most won’t tell you. AI doesn’t just make bad actors faster. It makes them sloppier.
Because every time they lean on a model to write code, push propaganda, or mask identity—they leave a signal trail. A digital footprint.
And for the first time, the good guys have visibility inside the adversary’s keyboard.
That’s why having Operators who you can trust matters in a big way. Because tech without ethics is a weapon.
AI without trained minds behind it…well that’s just a breach waiting to happen. Oh damn, I said the “B-Word”. Sorry.
Want to read the full Open AI threat intelligence report? Download the PDF HERE.
My top three choices from this week’s HighLevel Feature drop
AI Powered Email Copy Generation
AI-powered assistant that helps you generate professional high-converting, context-aware emails directly within your workflows.
No copywriting experience needed.Direct Integration with Instagram
No more getting lost in the Metaverse.Connect and schedule posts to Instagram without needing Facebook Page permissions.
Conversation Action Flow for Google Ads
Create, manage, and edit Google Ads offline conversion actions directly within HighLevel Ad Manager.
This flow ensures consistency and ease of tracking leads, purchases, and other key offline events natively within HighLevel.
📺 Want the Full Feature Breakdown?
#1 HighLevel Local Meetup | Calgary, Canada | June 10th, 2025
I do realize that’s today but for our Canadian readers, I wouldn’t promote the event unless of course I found value in attending.
Here’s the Registration Link
Event location details will be sent you upon registration.
#2. HighLevel Summit 2025 | Dallas, TX, USA | October 13–16, 2025
The mothership event.
Product reveals, ecosystem shifts, live workshops, and all the HighLevelers in onc place.
If you miss this, don’t call yourself “plugged in.”
RevForce Academy Open Enrollment Date: 16th June 2025
We are less than a week away from the official launch of the RevForce Academy.
If you’ve been lurking on the sidelines, viewing our social media posts, reading dispatches, and wondering if you’ve got what it takes to become part of the RevForce Team?
This is your call to action.
This is the door. Kick it open.
The Academy is where recruits transform into full-stack Operators
Where careers get rebuilt.
Where mission-driven technologists are trained, equipped, and deployed into the digital economy.
Are you ready?
👉 Join the Waitlist 🫡
Free Resource: Pretty Prompt
Every Operator knows, your output is only as good as your prompt.
But rewriting the same damn thing, tweaking words, switching tone, it adds up.
Five minutes here. Ten minutes there. Multiply that across an entire day inside ChatGPT, and you’re bleeding time.
Enter the tool we didn’t know we needed, Pretty Prompt.
This simple Chrome extension turns every ChatGPT session into a power move.
Essentially this is Grammarly for ChatGPT.
If you’re building anything with AI and we do on a daily basis, this is a must-have enhancer.
We’ve added it to our Operator toolkit because it lets us move faster, think cleaner, and spend less time fighting syntax and more time executing strategy.
One click. One prompt. Mission onward.
Alright Be Honest, How’d I Do?
Your opinion matters to me.
Seriously. I don’t write this newsletter because I’ve got nothing better to do.
I do it because I am hell bent on building REAL value for you.
Did this Dispatch deliver? Or should I call in an airstrike and start fresh?
Drop a comment or leave some stars
⭐️ ⭐️ ⭐️ Mission Accomplished – Tactical, tight, and ready for deployment
⭐️ ⭐️ Needs Reinforcements – Some hits, but it’s limping
⭐️ Mission Failure – Absolute FUBAR
Until next week,
Stay Frosty!
Michael
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